IR Yachts Awarded Pre-owned Boat Show in Dubai

October 20th, 2025

IR Yachts will be handling the Marketing and Communications of the 2025 edition of the Pre-owned Boat Show.

IR Yachts Consultancy division is proud to announce its appointment as the marketing and communications partner for the 2025 edition of the Pre-owned Boat Show in Dubai organized by Viya Marine and hosted in Dubai Creek Marina. The show this year will be attracting over 5,000 visitors from the UAE and wider GCC countries including Kuwait, Saudi Arabia, Qatar, Bahrain, and Oman.

The 2025 Pre-owned Boat Show marks the show's 11th edition since it was founded in 2011. This year promises to be a spectacular year with over 50 yachts and boats planned to exhibit from local, regional and international brands.

IR Yachts scope of work includes social media management and strategic ad placement, Google ads including banners and Youtube SkipAds. IR Yachts will also be engaging with a large number of well accredited and well received social media influencers across the region. With a total reach expected to surpass 2 million views, the strategy that has been implemented is to engage with as many people as possible who are marine enthusiasts and potential boat, yacht owners.

Press relations and communications, including drafting press releases, distribution to the relevant key media titles in the UAE, securing interviews with strategic media platforms and much more were part of our delivrables for the Pre-owned Boat Show.

Taking place from October 31 to November 2, 2025 in Dubai Creek Marina, IR Yachts is looking forward to welcoming visitors at the show.